Continuous innovation
In any stage of the enterprise, innovation is the soul of enterprise development, is the first productive force. Covers all aspects of the enterprise, innovation is not only an action, but also thinking. Is not a temporary, but persistent. We can definitely say that any enterprise no matter how successful now, if there is no innovation, will eventually be gone, is only a matter of time.

The pursuit of perfect
The real perfection does not exist in reality. Perfect, is more of a concept and spirit, the pursuit of an enterprise. From the ordinary to the great path behind, is beyond imagination and paranoid clinging, this is the pursuit of perfection, is also the only rule of success Peabody.